CAROUSEL — THE ARCHIVE OF MAGICAL OBJECTS

Carousel is a facility for the storage and revival of magical objects and their stories that helps to prevent the loss of rich stories and memories. It helps foster intergenerational connections across families with the goal of getting people to tell stories and share memories behind the weird and wonderful objects in their homes.

The name and logo are inspired by the carousel slide projectors that were used as a way of traveling back in time and exploring memory through photo slides.

 

Client: IADT Grad Show 2022
Date: Jan–June 2022

View my grad show here


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CHALLENGES + OBJECTIVES
Stories are being lost over time due to time passing and busy lives. With the importance of storytelling fading, younger generations are spending less time connecting with the elderly. The objective was to connect generations through story and conversation while demonstrating the power and importance of ‘magical objects’.
OUTCOMES
This project idea came about coming out of a turbulent couple of years the pandemic brought, really highlighting to me the importance of connecting with others, especially older relatives. A massive thank you to everyone who contributed to this project in some way, especially to my grandad Paddy who I could not have achieved this without.It was one of the most rewarding projects I have worked on to date made even more special by an unexpected award for branding from the IDI.
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Credit: T Leish, Pexels

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Credit: Anna Shvets

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Credit: Anna Nekrashevich

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Credit: Anna Shvets

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Credit: Valery

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